How to revive a failing CRM system...
Theres been a lot of bad press about customer relationship management (CRM) technology over the years. While a lot has been made about CRM failures, the reality is that only a very small proportion...
View ArticleOn CRM and User Acceptance Testing...
Having sat through countless sales presentations over the years where vendors have rhapsodized about their carefully honed implementation methodology I can observe that the reality rarely measures up...
View ArticleCRM - buyer beware
I was talking to a salesman the other day about a sale hes working on. We discussed his potential clients requirements, and I asked him what pricing he was putting forward. The figure he came up with...
View ArticleGetting a CRM education...
One of the points I made in a recent post on CRM requirements specification, was the part that education plays in CRM requirements gathering. In brief, the more people understand about the use of CRM...
View ArticleCRM and improving order fulfillment...
As Ive touched on in previous posts, the art of getting value out of CRM is to embed key business processes within the technology. While a lot of attention gets paid to sales and marketing processes,...
View ArticleSalesforce.com Integrates with Google Apps
Salesforce.com has added a toolkit to its Force.com platform today that allows its partners and developers to access Googles Application Programming Interfaces (APIs). The toolkit, which lets...
View ArticleCampaign Influence for Opportunities
In Winter 09, Salesforce Marketing introduced Campaign Influence for opportunities. Now you can easily see all the campaigns that influenced the key contacts for an opportunity. Heres how you can get...
View ArticleAnalytic on self-service and customer portal
It would be nice to be able to add a tracking code (Google, WebTrends, or Omniture) to self-service and customer portal screens so usage of these items could be analyzed.
View ArticleShare your Google Latitude location
A few months ago, we introduced Google Latitude, a new feature for mobile and iGoogle that lets you share your location with your friends. Since the launch, a lot of you have asked "What if I want to...
View ArticleIntuitive Organization With SnapPages
Released awhile ago, SnapPages is a flash powered interface that allows you to share your hobbies/interests, organize schedules, and socialize with friends. They have three applications currently,...
View ArticleGoogle's Campfire for App Engine
Appirio was thrilled to participate in tonight's Campfire One event, hosted by Google to showcase the new capabilities of Google App Engine. Google gave 3 partners (IBM, Oracle, and Appirio) early...
View ArticleThe 'Value' of Friendship
Today, Appirio released Appirio's new Referral Management Solution. You may have seen some of the positive coverage of the product already, but we wanted to provide a deeper look into why we created it...
View ArticleAppirio raises Series C from GGV and Sequoia
Given today's headlines, we're humbled to announce our Series C funding from GGV Capital(formerly Granite Global Ventures) and Sequoia Capital. Amidst all the uncertainty confronting business and IT...
View ArticleSalesforce and Facebook: Connecting
We loved today's virtual bear hug between Marc Benioff of Salesforce.com and Sheryl Sandburg of Facebook at Dreamforce. It reminded us of the embrace between Marc and Eric Schmidt of Google back in...
View ArticleMicrosoft and On-premise
Last week Google launched embedded video chat from within Gmail and chat. First of all, wow. It has been an instant hit at Appirio and other customers of Google Apps. Immediately you can get crystal...
View ArticleForce.com for Google App Engine
Salesforce.com made two fantastic announcements today at their CloudForce event in New York. The first is Force.com for Google App Engine (demonstrated on stage by Marc Benioff and our own Narinder...
View Article"Cloud of Clouds"
2008 Recap In 2008, we saw the early seeds of a "cloud of clouds" emerging. It started in April with Salesforce and Google announcing integration between Google Apps and Salesforce to bridge the gap...
View ArticleEnterprises will use social networks
In 2008, social networks exploded in popularity, but remained almost entirely a consumer phenomenon: 2008 was the year where social networking was more popular than online pornography... "In 2008, if...
View ArticleSequoia Capital Meeting
There's a lot of talk today about a meeting held earlier this week at Sequoia Capital, Appirio's lead backer, with the CEOs of their portfolio companies. The headlines grab your attention: Sequoia has...
View ArticleDemandResults Launches New Force.com Application to Enhance CRM Data Completion
LOS ANGELES - May 21, 2009 - DemandResults, a leader in evidence-based marketing products and services, released Percent Complete for the Salesforce AppExchange today. PercentComplete allows users and...
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